24. LBR Talks Business
Understand your customers to maximize your business reach! Flowers and Cents, Willy Armellini, interviews Renato Sogueco of Floriology.
The more you know about your customers and how they shop, the better. Take time to watch this episode as we unpack a great interview with Renato Sogueco from Willy Armellini – an expert on customer insights! You don’t want to miss out on valuable information like this when it comes down to connecting properly with your customers.
The first thing that stands out is Renato’s definition of “brand trust,” which he defines simply: ” consumers are willing not just tolerate but actively seek brands who share their interests.”
LBR Talks Business Episode 28 – Interview With Melanie Spilbeler of Fresh Path Marketing
28. LBR Talks Business Interview with Melanie Spilbeler of FreshPath MarketingWhat is an easy way to elevate your own marketing? See what Melanie Spilbeler of FreshPath Marketing shares about which platform to concentrate on and the meaning of Connection. It is so...
LBR Talks Ep 26: Interview with Steve Dionne of Cal Flowers on behalf of That Flower Feeling
26. LBR Talks Business Interview with Steve Dionne of Cal Flowers on behalf of That Flower Feeling Something exciting is happening throughout the floral industry! The launch of That Flower Feeling has happened and Steve Dionne has shared insights on the why and how...
Ep. 23: FMF Survey is out! Here is everything you need to know about your customers.
23. LBR Talks Business PART 1: FMF Survey is out! Here is everything you need to know about your customers!Nancy and Kristin talk through the Floral Marketing Fund - Increasing Demand and Satisfaction in the Floral Industry survey. It has all kinds of juicy tidbits...